The Open Learning Centre

The Open Learning Centre

Libertus
Produco
Libertus Produco PDF Print
Email Marketing

The Libertus Produco is a complete enterprise-class email marketing solution. It combines modern hardware, the leading Open Source email marketing application from OpenEMM, the most widely used Linux operating system Ubuntu and professional services from The Open Learning Centre in a single package.

The Libertus Produco enables organisations large or small to create a highly effective and low-cost marketing tool that is controlled and managed in-house. All Libertus packages are built on best-of-breed open source solutions delivering advanced features with non-restrictive licensing. Unlike the "managed" email services that are available, when using the Libertus Produco there are no fees to pay for every mail you send or click you receive or no ongoing subscription costs. There are no arbitrary limits1 to, for example, the number of mailing lists or subscribers you can maintain in the database.

OpenEMM

OpenEMMOpenEMM is a feature-rich enterprise-grade Open Source Software application for professional e-mail newsletters and e-mail marketing. It offers sophisticated bounce management, link tracking, comprehensive statistics and a powerful scripting feature to generate transaction-based emails (data, event and time triggered).

OpenEMM is a highly scalable, enterprise-grade system that is known to accommodate mailling databases of upwards of a million records.

By using Open Source, OpenEMM manages to successfully combine some of the best freely available components, such as Java and MySQL with their own engineering skills and a global community of users and contributors to help innovate, develop and improve the product. OpenEMM is freely available and liberally licensed based on the MPL 1.1 (Mozilla Public License). This encourages people to try, use and contribute to the product.

The Libertus Produco from The Open Learning Centre provides you with a complete solution and rapid time-to-deployment. For the SME, Charity or smaller public sector organisation an email marketing system such as this has traditionally been completely out-of-reach simply due to cost, but not any more. For larger organisations wishing to implement a trial or pilot system, the Libertus Produco is a fast, no-risk way to get a platform up and running. Obviously, to get from deployment to a full production system is not going to happen overnight, so The Open Learning Centre can help you with ongoing support, training and consulting and commissioning services.

1: The Libertus Produco hardware platform is capable of supporting mailing list subscribers of at least 50,000 addresses. Any limitations in capacity will be due to the hardware capabilities of the Libertus server rather than software restrictions or limitations.

A list of features provided by the Libertus Produco is available on the next page.



Last Updated on Sunday, 13 September 2009 18:19